WalkMe enables both incoming and outgoing integrations with Segment.

Incoming integration

Get events from Segment.io and use them within WalkMe for content segmentation. 

Use cases

• Use data from Segment.io within the WalkMe Editor for segmentation of rules or as a dynamic variable
• Target WalkMe content based on customer attributes defined in Segment.io
• Personalize end-user experience based on user attributes 

Outgoing integration

Inject the WalkMe snippet to any system integrated with Segment.io to make more data-driven decisions. 

Use cases

• Connect to data warehouse or BI tools to further analyze systems
• Increase the visibility of WalkMe engagement with other stakeholders within the organization